DESIGN OF ENTREPRENEURSHIP EDUCATION “IGNITE YOUR AMBITION” ― EFFECT OF DIVERSITY INITIATIVE/DESIGN SPRINT ON MINDSET/SKILLSET
DS 136: Proceedings of the Asia Design and Innovation Conference (ADIC) 2024
Year: 2024
Editor: Yong Se Kim; Yutaka Nomaguchi; Chun-Hsien Chen; Xiangyang Xin; Linna Hu; Meng Wang
Author: Sugiue, Yuki; Nakao, Masayuki; Nagato, Keisuke
Series: Other endorsed
Institution: The University of Tokyo
Page(s): 233-240
Abstract
Entrepreneurship education aims to enhance students' mindsets and skillsets, with factors, such as participant diversity and business development support, being crucial for program success. In view of the limited research on actual long-term university education programs evaluating these factors, this study assessed the impact of a Diversity Initiative and Design Sprint on Mindset and Skillset in a five-year entrepreneurship program at the University of Tokyo (2019–2023). The Diversity Initiative emphasized teaming students from different academic backgrounds, including design-oriented students from other universities and business-oriented students from different faculties, within the same institution. We developed and implemented a five-year phased entrepreneurship program at the University of Tokyo, and compared the differences across the phases. Results indicated a 42% improvement in the 'Clarity of one’s own goals' factor in Mindset, although no significant effect was found for 'Ambition to move forward.' Additionally, the Design Sprint enhanced the 'Prototyping' factor in Skillset by 49%, but did significantly impact on 'Needs Verification,' possibly due to prior advancements in this area. Future program enhancements should focus on increasing participation not only from business school students, but also from corporate intrapreneurs to further develop 'Ambition.' Further research should examine mindsets across diverse student backgrounds and explore the influence of team leader attributes to provide deeper insights.
Keywords: Entrepreneurship Education, University Education, Diversity, Design Sprint